The Association of the Filipino Franchisers Inc. (AFFI) is the
Philippines’ prime trade organization committed to promoting responsible micro small medium enterprise businesses through franchising. It is consist of Filipino corporate presidents, CEOs, and prominent businessmen who recognize the competitive potential of the local franchising industry in the global market. Duly
registered with the Securities and Exchange Commission, the
association serves as a governing body that safeguards the interest of its members and innovates ways to further its advocacies.